Downtown Redding Prepares for Small Business Saturday Celebration

November 27, 2025 - 18:47

Downtown Redding is preparing to welcome shoppers for Small Business Saturday, an event designed to support and promote local businesses. With over 30 small businesses participating, this year’s celebration promises to be a vibrant showcase of the community's entrepreneurial spirit.

As part of the festivities, a special passport event will encourage shoppers to explore the diverse offerings of participating businesses. Customers who visit at least 10 local shops will have the chance to enter a raffle for exciting prizes, further incentivizing support for the local economy.

This initiative not only aims to boost sales for small businesses but also fosters a sense of community among residents and visitors alike. Local shops will offer unique products, artisan goods, and special promotions throughout the day, creating an inviting atmosphere for shoppers.

As the holiday season approaches, events like Small Business Saturday play a crucial role in revitalizing the local economy and encouraging residents to shop local.